Beyond the Backbone: Why European Aerospace Needs Vision and Fascination to Win the War for Talent and the Race to the Future

Beyond the Backbone: Why European Aerospace Needs Vision and Fascination to Win the War for Talent and the Race to the Future

ByVanessa Gerstädt

Reading Time: 3 MinuteWhen astronauts look down at Earth, they experience the “Overview Effect” – a vantage point where borders are invisible and the planet appears as a single, boundless entity. In our current industrial landscape, the lines between aviation and space are similarly dissolving into a unified domain: Aerospace. However, while the aviation industry masterfully navigates its…

Taking to the Sky and Forgetting the Earth: Katy Perry’s Space Odyssey in the Shadow of Criticism

Taking to the Sky and Forgetting the Earth: Katy Perry’s Space Odyssey in the Shadow of Criticism

ByAhmet OZTURK

Reading Time: 4 MinuteIs going into space while global problems persist on Earth really progress, or is it just an expensive spectacle? On 14 April 2025, Katy Perry became the first pop star to go into space aboard Jeff Bezos’ space company Blue Origin’s New Shepard rocket. In addition to Perry, the six-member crew, consisting of Lauren Sánchez,…